We are Tornaxo.

We are Tornaxo.

At Tornaxo, we specialise in acquiring boutique businesses and transforming them into high-performance digital leaders. We identify brands with exceptional products and untapped potential, the "diamonds in the rough", and provide them with the structural power and technological edge required to thrive in a competitive global market.

We are more than a portfolio company; we are builders. We don’t just manage brands but we rebuild their foundations for the modern era, ensuring that the heart of the business remains while the engine is upgraded for scale.

At Tornaxo, we specialise in acquiring boutique businesses and transforming them into high-performance digital leaders. We identify brands with exceptional products and untapped potential, the "diamonds in the rough", and provide them with the structural power and technological edge required to thrive in a competitive global market.

We are more than a portfolio company; we are builders. We don’t just manage brands but we rebuild their foundations for the modern era, ensuring that the heart of the business remains while the engine is upgraded for scale.

“Our mission is simple: provide boutique brands with untapped potential the edge to compete on a global scale. We have built a platform that removes the bottlenecks of growth, putting exceptional products exactly where they belong: in the spotlight. We’re just getting started.”

Rolf Middendorp

Rolf Middendorp, Founder & CEO

“Our mission is simple: provide boutique brands with untapped potential the edge to compete on a global scale. We have built a platform that removes the bottlenecks of growth, putting exceptional products exactly where they belong: in the spotlight. We’re just getting started.”

Rolf Middendorp

Rolf Middendorp, Founder & CEO

“Our mission is simple: provide boutique brands with untapped potential the edge to compete on a global scale. We have built a platform that removes the bottlenecks of growth, putting exceptional products exactly where they belong: in the spotlight. We’re just getting started.”

Rolf Middendorp

Rolf Middendorp, Founder & CEO

The Engine Behind the Growth

The Engine Behind the Growth

What sets Tornaxo apart is our multidisciplinary team. We have consolidated world-class expertise across the four critical pillars of e-commerce to ensure every brand in our portfolio operates as a synchronised, high-efficiency engine.

Tornaxo HQ

Design & Brand Identity

Elevating brand aesthetics to balance heritage with modern appeal, ensuring every customer touchpoint reflects premium quality and builds long-term loyalty.

Design & Brand Identity

Elevating brand aesthetics to balance heritage with modern appeal, ensuring every customer touchpoint reflects premium quality and builds long-term loyalty.

Design & Brand Identity

Elevating brand aesthetics to balance heritage with modern appeal, ensuring every customer touchpoint reflects premium quality and builds long-term loyalty.

Advertising & Growth Marketing

Deploying data-driven acquisition and social media strategies that drive measurable revenue growth while protecting healthy contribution margins.

Advertising & Growth Marketing

Deploying data-driven acquisition and social media strategies that drive measurable revenue growth while protecting healthy contribution margins.

Advertising & Growth Marketing

Deploying data-driven acquisition and social media strategies that drive measurable revenue growth while protecting healthy contribution margins.

Tech & Platform Innovation

Migrating brands to our high-performance tech stack to streamline the customer journey, increase conversion, and unlock institutional-grade data insights.

Tech & Platform Innovation

Migrating brands to our high-performance tech stack to streamline the customer journey, increase conversion, and unlock institutional-grade data insights.

Tech & Platform Innovation

Migrating brands to our high-performance tech stack to streamline the customer journey, increase conversion, and unlock institutional-grade data insights.

Operations & Logistics

Streamlining global logistics and fulfilment infrastructure to ensure operational reliability and a seamless customer experience as the brand scales.

Operations & Logistics

Streamlining global logistics and fulfilment infrastructure to ensure operational reliability and a seamless customer experience as the brand scales.

Operations & Logistics

Streamlining global logistics and fulfilment infrastructure to ensure operational reliability and a seamless customer experience as the brand scales.

Ready for the next chapter?

If your brand meets our criteria, we’d love to show you how our operational engine can take it to the next level.

Ready for the next chapter?

If your brand meets our criteria, we’d love to show you how our operational engine can take it to the next level.

Ready for the next chapter?

If your brand meets our criteria, we’d love to show you how our operational engine can take it to the next level.

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Tornaxo B.V.

Weesperstraat 115
1018 VN Amsterdam
the Netherlands

KvK 91197732

Tornaxo Icon

Follow us on:

Icon

Tornaxo B.V.

Weesperstraat 115
1018 VN Amsterdam
the Netherlands

KvK 91197732

Tornaxo Icon

Follow us on:

Icon

Tornaxo B.V.

Weesperstraat 115
1018 VN Amsterdam
the Netherlands

KvK 91197732